A Warning. A Wink. A Way of Life.

THE ORIGIN

It Started With a Spill

A billiards night. A drink knocked over. A stain on the floor that looked like a logo. Like all good ideas, it began with a simple stain — a shape, a splash, a spark. What started as an accident became a statement, and the statement became a brand.

THE CONCEPT

Equal Parts Honest and Humorous

May Contain Alcohol is a tongue-in-cheek brand for those who enjoy life — they pour it, mix it, and share it. It doesn't take itself too seriously, and that's exactly the point. Real is relatable. Laughter sells. And a warning label that winks at you is more memorable than one that lectures.

THE DESIGN

A Stamp-Style Mark Built to Last

The stamp-style mark brings playful irony to a universal truth. Circular, bold, and built for reproduction at any scale — it works on a shirt, a pint glass, a sticker, or a hang tag. Perfect for apparel, barware, gifts, and everyday reminders that life is better with a splash of something strong.

"Real Life. Real Spills. Real Stories. May Contain Alcohol."